Trying on makeup is a frustrating and time-consuming process, with consumers often being disappointed by the wrong shade or unsure whether they’re buying the right color for their skin tone. With COVID-19, which has extended quarantine to 2020, many beauty brands are turning to technology to help customers find the perfect shade and match it with their skin type.
There are a number of ways to try makeup online, including through photo editing apps that will take your face and add the look instantly. Some of these are free, and some have a fee. The apps are also great for people who want to try different looks but aren’t ready to buy the products they need.
The best thing about these is that they’re totally safe to use, and the only real risk is that you might end up with a product that doesn’t suit your skin tone. However, that’s a small price to pay for the convenience and fun of it all!
If you’re not ready to commit to buying your own products, there are also a number of online makeup product review programs where companies pay people to test their new products. These programs are a great way to try new products and make some money on the side, but you should always check with a company first before signing up!
For example, Truth in Aging has a Dare to Try Program where they pay you to test new products for 30-45 days. They use your feedback and ratings to determine which products they sell in their community curated store.
Another way to try makeup is through a company like ModiFace that works with augmented reality (AR) to help people match products to their skin tone. They scan the user’s face, figure out where their lips and eyes are, and show them various makeup styles based on their features.
This is a lot like the filters that have become popular on Snapchat and Instagram, but these products are much more accurate and realistic because the app must match the color of the makeup to the color of the user’s skin.
Several other AR apps are out there that do this as well, such as Meitu’s MakeupPlus and the HiMirror Plus. And many brands, including Chanel and L’Oreal Paris, have launched their own virtual try-on tools as well.
The latest version of the Sephora Virtual Artist app, for example, enables users to scan their faces and see which makeup styles would suit them best. It even includes tutorials for a variety of looks, and allows users to compare lip colors, eyeshadows, false lashes and more before making the purchase.
There are a number of other companies that are exploring the possibilities of incorporating augmented reality into their products, including L’Oreal Paris and Melange. It’s a fascinating trend and one that has plenty of potential for the future.
The app’s creator Alice Chang said she was inspired to create the technology after realizing how difficult it is for makeup artists and beauty assistants to match colors on people’s faces. The problem is exacerbated by the fact that the vast majority of people have a wide range of skin tones, which makes it difficult to pick the right shade for them. That’s why Chang started her own beauty technology company, Perfect Corp. She hopes that if she can give shoppers more confidence in their purchases, then it will lead to bigger sales. try makeup online